It’s hard to deny that green packaging is a trend, thankfully, it’s a beneficial trend that helps the environment. I’m sure that companies who do change their packaging are benefiting from a) a cleaner conscious and b) the great press.
According to the Huffington Post, “The bottle is made from switch grass, pine bark, corn husks and other materials. Ultimately, Pepsi plans to also use orange peels, oat hulls, potato scraps and other leftovers from its food business. The new bottle looks, feels and protects the drink inside exactly the same as its current bottles, said Rocco Papalia, senior vice president of advanced research at PepsiCo. “It’s indistinguishable.””
I am glad Pepsi is making a stand in terms of their packaging as this will cut down their carbon footprint and eliminate the need for fossil fuels, such as petroleum. Remember, Pepsi owns Sunchips, we all know what hoopla their biodegradable bag caused.
It does look pretty much the same. I do wonder if the bottle will contain gluten due to the oat hulls? Just what every celiac/gluten free person needs – gluten in a container. Ah well, it’s not great to drink pop either way, I am very curious how they plan to pull this off.